“In the Making” - UrbanEars
Four Gen-Z creators, show us a day in a life in Stockholm, London and NY in a selfshot TikTok/Reel videos. In short portrait videos, they take us with you for a day. They show us what they do, how their personal process is going, how sustainability is playing a role in their life and how they are working on their future. The video has a creative, inspirational vibe, to motivate their peers to also be in the making.
Names of influencers: Maya Nilsen, Dendzi Ntambwe, Darnell Bernard
My Role: Producer, Talent scout, Talent creative guidance
Creative VICE+: Josephine de Ruiter